| |
| |
|
Internet Marketing Information | Mommy Home Jobs |
|
|
|
When Internet Marketing Gurus Sell Their Souls
If you're just getting started in Internet Marketing, you may be awed by the amount of "Internet Gurus" out there, each one making millions of dollars (or so they claim) and for some reason seem more than willing, for a fee, to teach you their biggest, most intimate secrets. Well, I believe in one thing - "If it sounds too good to be true, it most probably is!" While I have no doubt about the specialized skills and techniques used by these gurus, it can get a little too frustrating simply getting tangled and lost in all their hype, and find almost no value at the end of the day. Hype - that's one thing I agree these guru's are really good at. For some of them, unfortunately, hype is the only thing they're good at. So the question, for those who are trying to master Internet Marketing, might be: 1) Can I learn anything from these gurus without paying money? Question 1: Can I Learn Something for Free? Most Internet guru's have opt-in newsletters on specialized subjects like website marketing, Pay-Per-Click advertising, search engine optimization or whatever specialized skill they have "mastered". Almost all of them try to convince you to subscribe to their newsletter in return for some kind of "breakthrough" report, and promise to deliver "valuable information" weekly or monthly to your email address. Sounds great... Here's what happens 2 weeks later - You realize that the "breakthrough report" is the same old regurgitated information which you can find almost anywhere. You might also realize that the "valuable information" almost never comes without any hidden agenda. The "valuable information" usually turns out to be a soft-selling ad (sometimes even blatant advertisements) for the guru's latest products or paid seminars, or even worse, some other Internet marketer's products. I'm not trying to shoot down any marketer here, but the irony is in their teaching. Almost all internet gurus would advice you to offer valuable, free information that benefits other people. Profits, as they say, is secondary to actually helping people and making a difference in their lives. Give before you take....what a load of BS! How come they don't practice what they preach? Of is that how the "Internet Marketing Game" is really played? Surely, nobody minds receiving ads and promotions, as long as there is a fair deal of free information being offered. Fortunately, not all Internet marketers are the same. There are still some jewels to be found, and they offer some great information in their newsletters, which they unselfishly offer for free, such as: 1) Vishal Rao (http://www.home-based-business-opportunities.com) talks about starting and managing home based businesses. Of course there are many more good marketers out there, and you'll have to get through several bad ones first before you get to the good ones. It is not necessary to subscribe to every Internet Marketing newsletter just to hope for nuggets of gold that may never come. Instead, give the gurus a "trial" month, and if you don't find anything of value from them, just unsubscribe from their mailing lists. It will only be a loss to them, not you. Question 2 : Who's Real and Who's Not? To answer this question, you really have to "get around" the Internet a lot. Take part in Internet Marketing forums where you will definitely find topics on info-products, seminars and software offered by these gurus, and see what others are saying about them. Forget about all those blaring testimonials that the gurus compile on their site. After visiting several guru websites, you may start to find the same faces and names, helping each other out by giving testimonials which are seldom backed by proof. Forums are where the real testimonials are. If you find yourself browsing the Internet a lot, trying to find good value for money, then you'll need the Alexa toolbar. What this toolbar does is that it gives you an idea of the popularity of the website you're visiting. Secondly, it allows you to see who the closest competitors are, giving you more alternatives to choose from. Besides that, it also displays reviews and ratings given by others who have visited the website or used any product being sold via the website. This is where you'll find the "not so beautifully polished" opinions and testimonials. - Alexa Toolbar : http://www.home-business-association.com/rd/alexa/ (Alexa is owned by Amazon.com. If you're concerned about installing toolbars on your computer, make sure you adjust the privacy settings accordingly) You may also want to consider this site: - GuruDaq : http://www.gurudaq.com Taking on a Nasdaq-like approach, this site lists all gurus according to ratings and 'stock price'. Although I would advice you to take it more for its entertainment value than actual recommendations, perhaps this site will allow you to get a glimpse of "who's who" in Internet Marketing. Question 3 : Whose methods should I follow? Honestly, nobody's. At least not word-for-word of what is thought in their newsletters or ebooks. The important thing to realize is that you need to develop your own technique to be really successful. The guru's don't teach you everything, anyway. They almost always feed you the crop but keep the cream for themselves. In other words, no one really tells you the "hot money-making secrets". They only teach you their not-so-secret money making facts. There are many places you can get reviews on internet marketing ebooks, but be warned that most will be biased in one way or another. Here's a good downloadable PDF resource on ebook reviews, distributed with the permission of the author: - "Web Promotion Products Exposed" by Mike Cheney: Its really up to you to learn some tips and tricks of the trade from Internet gurus, but set out on your own course. In order to be successful in anything, you need to do your own thing. Be original in your approach, whether it's writing sales letters, doing email marketing, writing articles, pay-per-click or search engine optimization, and the world will take notice. It is also important to realize that before you go around shopping for all kinds of "how-to" material and software, you need to get a good grip of what your business really needs. You'll need to develop a strong, specific and detailed business plan before you set out on a quest to improve your knowledge on that are critical to the success to your business. Here are some good resources for writing effective business plans: - http://www.home-business-association.com/rd/bplans/ When you know what your business truly needs, you're more likely to recognize the exact type of internet marketing method you'll need to study and master. Don't just look to someone who has sold their soul a long time ago to guide you to the path of success. That's just wishful thinking. About the Author Gobala Krishnan is an internet marketer and home business owner with SFI Marketing Group. Visit his site at http://www.sfidreamteam.com to start your own Internet based home business today, and get a free kick start package, one-on-one coaching and a clear, proven system to earn a six figure income. Article reprint info available at http://pub.gobalakrishnan.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
6 Proven Steps To Internet Marketing Success There is a misconception that you can come online set up a web business and be making $1000s within days. Let be put that myth to rest right away. 3 Highly Effective Strategies To Power Up Your Business in 2005 Whatever your business resolutions may be for this year, you need to take action. Each day that passes by is lost profits if you don't do anything to improve your business. How Your Hobbies Can Help You With Your Business Everyone has a hobby or interest that they have a particular passion for and, hence, are probably quite knowledgeable in this area.It might be photography or art or cooking. Starting an Internet Business is not for Everyone Creating and building your home internet business does not need to be a daunting task. Knowing how to start an internet business will pretty much be the most important thing you would want to know. 3 Simple Steps for Revealing Marketing Secrets of the Experts Learn the easy method I use to reveal marketing secrets. Details of my findings using this method are also disclosed. The Secret To Having A Successful Online Business For three years in Internet Marketing, I've tried to find what the secret was to having a successful online business. During the first 9 months it was pure money-loss. URLs Everywhere Your URL (www) should be everywhere and more. I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period. How To Win The Marketing War, Capture Your Prospects Mind As a marketer you are engaged in a "War" with competitors where the ultimate prize is capturing the mind of prospects and claiming their purchase dollars.What you are about to read shows you how to create a powerful, automatic weapon for that war that generates relentless, repeating sales. Product Marketing for Home Based Online Businesses If you are like most internet based home business entrepreneurs then marketing your product and driving increasing traffic to your web page is essential to increasing sales. The challenge is to market your products and increase your traffic and to do it affordably or even for free. Do Guaranteed Signup Programs Work? Discover the Hidden Truth About Paid Sign Ups Jeff Mills, a popular internet marketer and entrepreneur told us, "I got suckered in the guaranteed sign ups myth.""It did not come as a surprise, as it was not the first time I was taken to the cleaners, and left out for dry," he added. Information - The Art Of Selling Money may well make the world go round, but facts, details and data oil the machine that beats at the heart of it. We supposedly live in the age of information, yet many of us seem unable to use it to its full, and allow ourselves to drift along on a sea of missed opportunities. I Was at the Point of Giving Up With My Website - Then Something Wonderful Happened! This wasn't meant to sound like one of those "rags to riches" stories but for me, it sure seems that way.Hello. The Deadly Itch! It is a story about Manku, a blind man who was lost in a maze of wealth. It is a story about each of us. Internet Marketing Success is a Cumulative Effect Being successful at Internet marketing does require doing the right things, like search engine optimization and targeted online promotion. But assuming you are already doing these things, the real secret to success is to just do something?anything?everyday to push your website a little further along the road to growing your business. Words That Sell - Internet Marketing Choosing your words will be the ultimate make or break you in the Internet Marketing industry and there are some words that will stand out like an Eskimo taking a walk through the desert looking for his igloo.These are the types of words you want use to grab your visitors initial attention. Why Niche Marketing Yields Good Profits Have you ever been told to find your niche? In business, finding your niche can prove both profitable and personally rewarding.Niche Marketing is the key to many successful organizations. Im Talking, But is Anyone Listening? Internet marketing is a wonderful thing, but it has it's drawbacks. For instance, if you own a brick and mortar store you have a *physical* presence that gets noticed. Internet Profits the Smart Way: Let Your Business Fund Itself Although many Internet marketers spend thousands of dollars on Internet marketing resources before turning a profit, it is certainly not the only way to succeed, and in many cases, not the best way. Here are three levels of investment that will allow your business to fund itself. Internet Marketing Tips from a 10-Year Old? Can a 10-year-old teach you anything about Internet marketing? Until recently, I didn't think so. But let me tell you what happened. Yardstyle Marketing It is just crazy. Every time I open my mouth to talk about Internet marketing, it is like I am speaking a foreign language to my audience.
|
| Mommy Home Jobs | Mommy Matters | index | site map |
| Copyright MommyHomeJobs.com |
