Book Marketing Information

Sell More Books on Amazon.com


Why Should Your Book Be on Amazon.com?
Credibility. If your book is important, it should be available at the world's biggest book store.

Visibility. People (including members of the media) will find your book and learn about you through your appearance on Amazon. (That's how I got into Woman's Day magazine.)

Money. You will sell books you wouldn't have sold otherwise. Many buyers won't buy from your Web site or other sources, but will buy at Amazon. And, Amazon pays like clockwork.

Get Your Book Listed on Amazon.com
Your publisher or distributor will handle getting your book into the Amazon catalog. If you are self-published and don't have a distributor, join Amazon Advantage at http://www.Amazon.com/advantage

To participate in Advantage, you must have distribution rights, and your book must have a scannable barcode of the ISBN.

Amazon Marketplace
Once your book is listed, you can also sell it directly to consumers through Amazon Marketplace. You will find more information about this on the Advantage information page listed above.

Amazon Associates
Once your book is listed on Amazon, join the Associates program http://www.Amazon.com/associates

As an Associate, you get a commission on book sales referred from your Web site. Why send people to Amazon from your Web site? Some people won't buy from you. They don't know you and they don't trust you. But they do trust Amazon. Or, maybe they want to qualify for free shipping.

Enhance Your Book's Detail Page
Add cover art, book description, editorial reviews, table of contents, excerpts, author information and more. Make your book's listing just as complete and impressive as the latest from Stephen King, John Grisham and other major authors. For more information, see Bookseller Services at http://www.amazon.com/exec/obidos/tg/catalog-guide/guide/-/372286/ or log in to your Advantage account. Amazon will generally not allow URLs in your content, so don't try to slip your Web site in.

Search Inside the Book
This is controversial, but many publishers say they sell more books as a result of SITB. My sales seemed to go up after my book was in. You send Amazon a copy of your book, they scan it and make the entire book searchable. It increases the chances your book will come up during searches on the Amazon.com web site. You'll find information on the Advantage page.

Use the tools Amazon.com provides to bring book buyers to your page and sell more books.

Copyright Cathy Stucker. As the IdeaLady, Cathy Stucker helps authors, entrepreneurs and professionals attract customers and make themselves famous. To learn more about publishing and get free marketing tips, visit Cathy at http://www.IdeaLady.com/


MORE RESOURCES:

Forbes

Book Marketing As A Political Campaign
Forbes
By Sarah Milstein Since its release in late January, Baratunde Thurston's book, “How To Be Black,” has sold more than 15000 copies, hitting the New York Time bestseller list out of the gate. Thurston, The Onion's former director of digital, ...



Complimentary Book Marketing Webinar - "Crafting a Successful Social Media ...
San Francisco Chronicle (press release)
Denver, CO (PRWEB) May 10, 2012 Outskirts Press, an Inc. 5000 company and the fastest-growing self-publishing and book marketing firm, has long supported self-published authors with the tools they need to write, publish, market and distribute their ...

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The 25 E's of E-Book Marketing
MarketingProfs.com (subscription)
The current reincarnation of the original boasts broader reach, thanks to more widespread public familiarity with the format and a regular stream of new consumer devices like tablets and e-readers that are changing the way people read and access books, ...



Complimentary Book Marketing Webinar – “Crafting a Successful Social Media ...
Virtual-Strategy Magazine
Denver, CO, May 12, 2012 --(PR.com)-- Outskirts Press, an Inc. 5000 company and the fastest-growing self-publishing and book marketing firm, has long supported self-published authors with the tools they need to write, publish, market and distribute ...

and more »


Kerala Book Marketing Society to take out rally
The Hindu
The Kerala Book Marketing Society (Bookmark) will organise an Akshara Vandana Jaadha (rally in salutation of letters) across the district on May 10 and 11. Speaking at a press conference on Tuesday, Society secretary Babu Kuzhimattom said the rally ...



O'Reilly Radar

Think of it like a political campaign: Baratunde Thurston's book marketing
O'Reilly Radar
by Sarah Milstein | @SarahM | +Sarah Milstein | Comments: 2 | 8 May 2012 Since its release in late January, Baratunde Thurston's book, "How To Be Black," has sold more than 15000 copies, hitting the New York Time bestseller list out of the gate.

and more »


Caribbean Author, Giftus R John Launches Virtual Book Tour
News dominica
So says Online Book Marketing Specialist, Eunice Nisbett and owner of Savvy Book Marketing. Mrs Nisbett was speaking in connection with the launch of a Virtual Book Tour for Caribbean writer, Giftus R John, who has been described as one of Dominica's ...



Annie Jennings PR Presents Why Authors Should Hire a Publicist for Radio Talk ...
Business Review USA (press release)
Annie Jennings, NYC Publicist for the National Public Relations Firm That Provides Book Marketing Strategies, Ideas and Services To Authors, Annie Jennings PR, Delights Readers With Her Collection Of Real Stories From The Front Lines Of PR.



Peter Collingridge To Join Safari Books Online
Publishers Weekly
By Calvin Reid Peter Collingridge, cofounder of the digital publishing firms Apt Studio and Enhanced Editions, in addition to Bookseer, a book marketing analytics technology, has been hired as vp of product development at Safari Book Online, ...



Outskirts Press Reveals Top 10 Best Selling Books in Self-Publishing for March ...
San Francisco Chronicle (press release)
Outskirts Press, the fastest-growing full-service self-publishing and book marketing company today announced its top ten titles for March. Denver, CO (PRWEB) April 24, 2012 Alphabetically, its ten best performing self-published books for March were: A ...

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